Guest blogger, Hannah Roper shows us just how easy it can be to find and connect with your ideal customers! Ideal Client, this is a term so often used in business and especially marketing but what does it really mean? Your Ideal Client is a category of customer who really needs your product or service. […]
Guest blogger, Lauren Hamilton, guides us through the most important factors when writing copy for your social media campaigns For years, small business owners have relied on creating a connection and sharing news with their customers through regular social media activity. But with organic (that is, unpaid) posts on your Facebook business page reaching a […]
Guest blogger, Matt Alderton, shares his expert tips on how to make the most of networking opportunities. Before I dive into the power of business networking, let me explain what networking is not: walking into a room of business owners, darting from person to person, giving away as many of your business cards as possible, […]
